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Creating Visual Interest with Patterns and Textures

Creating Visual Interest with Patterns and Textures

What is visual texture design?

Visual texture refers to the artist using their skill to create the illusion of an object’s texture. A still life may have a bottle, an orange and a flower. An artist will use their materials and media in a way which will try and make the bottle look smooth, the orange look bumpy and the flower soft, thin and delicate.

Creating Visual Interest with Patterns and Textures

Patterns and textures are one of the most powerful yet subtle forms of communication in visual design. They can be used to create depth and interest in a design, or to subtly introduce a theme in a graphic. In this article, we’ll discuss the basics of creating visual interest with patterns and textures, as well as helpful tips for getting the most out of them.

What are Patterns and Textures?

Patterns and textures are defined as the use of graphic elements to create a distinctive design aesthetic. Patterns are repeating elements, such as stripes, lines, polka dots, or graphic shapes. Textures are more tactile, referring to the feel and look of a surface, such as bark, stone, fabric, or paper. Both patterns and textures can be used to create visual interest, as well as introduce a design theme.

How to Use Patterns and Textures

When creating a design, patterns and textures can be used to create visual interest, as well as set the tone of the design. Here are some tips for getting the most out of patterns and textures:

1. Keep It Simple: Avoid overcomplicating a design with too many patterns or textures. Too much can be overwhelming or distract from the main design elements.

2. Be Consistent: Use a consistent color palette or style when incorporating patterns and textures. This will help keep your design cohesive and balanced.

3. Vary the Size: Varying the size of patterns and textures can create visual depth and interest. Try varying the size of elements to create a dynamic composition.

4. Focus on Contrast: Contrast is one of the most powerful design elements. By using patterns and textures with contrasting colors and shapes, you can bring attention to the details of your design.

5. Balance the Elements: Balance is key with patterns and textures. Be sure to offset elements by alternating the size or shape of the pattern.


Patterns and textures are a powerful way to create visual interest in a design. By keeping it simple, being consistent, varying the size, focusing on contrast, and balancing the elements, you can create an attractive and eye-catching design. With the right approach, patterns and textures can also be used to introduce a theme or mood to your designs.

Different patterns and textures bring life and interest to any room or area. They can be applied to walls, furniture, accent pieces, and floors. By introducing these elements, spaces can become more inviting and energized.

The key to successfully using patterns and textures in interior design is to create balance. It’s important to find the right combinations to complement one another without being overwhelming. For example, a room featuring one wall with a bold pattern and the rest of the walls a neutral tone offers a bold look without being chaotic. Similarly, using multiple patterns in similar colors or shades can give a room a fun and lively atmosphere.

Textures also draw attention to materials and add dimension to a room. Incorporating texture can be done through fabric, such as cushion covers, on furniture or carpets. Furniture pieces can also add texture with unique materials like rattan, straw, glass, and metal. These materials can be mixed up with soft furnishings such as pillows and throws to soften the overall look.

By expertly incorporating patterns and textures, an ordinary space can become extraordinary. Different combinations of patterns add visual interest, plus they can affect a space’s perception of size. Combining the right amount of light and dark shades, prints, textures, and color can create an inviting atmosphere that is sure to please.

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